Launch & Growth
How to Write an llms.txt File, with Examples from Real SaaS Sites
What goes in an llms.txt file, what real SaaS companies put in theirs, who actually reads it, and how to check your file before you upload it.
Launch & Growth
Articles in Launch & Growth
Launch & Growth
The Product Launch Checklist: What to Do Before, During and After Launch Day
What to do four weeks out, two weeks out, on launch day and in the month after, and why the work before and after the launch post matters most.
Launch & Growth
Should You Block GPTBot? Robots.txt Rules for Every AI Crawler Explained
GPTBot, OAI-SearchBot, ClaudeBot, Google-Extended and the rest: what each AI bot collects, what blocking it changes, and robots.txt rule sets you can copy today.