Best brand engagement tracking tools in 2025

MarqVision – AI Brand Protection

Advanced technology for brand protection and trademark management.

SEOfor.AI

Monitor AI-generated information about brands and individuals.

Vibe Scan

Monitor online customer feelings about brands easily.

Appinion

Gather and analyze customer feedback effortlessly.

Elapse

Gain authentic consumer insights from online discussions.

MySocialPulse

Real-time emotional insights for better brand engagement.

Octane AI

Instantly analyze customer feedback for insights and trends.

Subscription + from $50/m
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Otterly

Automated monitoring for brand visibility in AI search results.

SpyGPT by SpyFu

Monitor brand visibility and reputation in digital spaces.

Awario

Monitor brand conversations across social media and online platforms.

IdeaApe

Analyzes conversations for authentic consumer insights.

Free trial + from $10.00/one-day access
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Have I Been Encoded

Monitor AI perceptions of individuals, brands, and products.

Youscan

AI-driven insights for understanding social media conversations.

quanticotrends.com

Real-time social media sentiment tracking for businesses.

Textrics

Analyze text for sentiment and emotional insights.

Talkwalker

Monitor social media discussions and analyze brand performance.